Tactics Interior Design Professionals

admin — Sun, 11 Oct 2009 16:46:30 +0000

Interior design for corporate and professional services clients is the strategic exercise of design principles to satisfy business objectives. As such, the people who work in corporate interior design must be not only creative but also business minded. Designers must understand the business problem as deeply as they understand the design problem. Thus, the members of an interior design team are business consultants in the eyes of their clients—and

must live up to the rising expectations for this breed of service provider. This section continues to emphasize the drive for total client satisfaction, and describes several consulting tactics interior design professionals can use to advance their client relationships.

DEFINE GOALS AND CONSTRAINTS
Thinking like a business consultant means knowing what the client hopes to achieve, then developing a strategy for reaching that end. Thus, when meeting with a client regarding a new project, the designer’s first order of business is to learn where the client wants to go. What will make the project a
success in the client’s eyes? This is the designer’s first opportunity to ask effective questions, as described above. In particular, some of the most critical questions, as a new project begins, are about goals and constraints.

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Tactics Interior Design Professionals